By Brazil Stock Guide – Inter & Co Inc. (NASDAQ: INTR) renamed the Florida stadium used by Orlando City and Orlando Pride as Inter.co Stadium, extending the Brazilian financial group’s brand into one of its strategic international markets.
The arena draws more than 500,000 visitors a year and also hosts the Orlando Storm. The renaming is part of Inter’s strategy to connect its global financial super app with live sports and entertainment experiences in the US.
Inter clients will receive free phone-charging services inside the stadium. Customers enrolled in the Inter Prime and Inter Win segments will also have priority when buying tickets and accessing VIP experiences.
The benefits package includes opportunities to meet players during the season. Inter is positioning the venue as a physical extension of its digital platform as it seeks deeper engagement with customers who live or travel outside Brazil.
“This stadium represents our long-term commitment to the Orlando City community and its partners,” Inter Global Chief Executive Officer João Vitor Menin said. “Our clients, who already live beyond borders, deserve a brand that is present wherever they are. Inter.co Stadium is another way for us to remain increasingly close to people.”
The initiative strengthens Inter’s association with the Orlando sports market without changing the teams that use the venue. The stadium remains home to Orlando City SC of Major League Soccer, Orlando Pride of the National Women’s Soccer League and Orlando Storm of the United Football League.
Jarrod Dillon, president of business operations for Orlando City, Orlando Pride and Inter.co Stadium, said the partnership reflects the organizations’ shared focus on building connections through sports.
“At our core, we believe sports have a unique ability to bring people together,” Dillon said.
“Our stadium is much more than an arena,” he added. “It is a place where fans, families and communities come together to experience moments they will remember for a lifetime. That is why the partnership with Inter is so natural. Both organizations believe in creating connections that truly matter. Whether through technology, sports or shared experiences, what matters is bringing people closer together. And that is exactly what Inter.co Stadium represents.”
Opened in 2017, the venue has become one of Central Florida’s main sports and entertainment destinations. Its calendar includes professional league games, international matches and community events.
The stadium was one of the venues used during the 2025 FIFA Club World Cup. It has also hosted US men’s national team World Cup qualifiers during the 2018 and 2022 cycles.
Women’s soccer events staged at the venue include the SheBelieves Cup in 2018, 2020 and 2023, the 2017 NWSL final and the 2017 NCAA Women’s College Cup.
Other events include the 2019 MLS All-Star Game, the MLS Combine in 2018 and 2019, and the Cure Bowl in 2019, 2021 and 2022. The arena also hosted the opening ceremony of the 2022 Special Olympics USA Games and a friendly between England and Costa Rica in June 2026.
The lower seating bowl has a 360-degree configuration. The venue also features “The Wall,” described as North America’s first safe-standing section designed specifically for soccer supporters.
A four-sided canopy was built to amplify crowd noise and protect visitors from Florida’s weather conditions, reinforcing the venue’s focus on the matchday experience as Inter expands its presence around Orlando’s sports community.
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